It's been about five months since I launched this site and put Princess Free Zone and Super Tool Lula on the map, so to speak. Initially, it was quite nerve-wracking to open my ideas up to the public--this was my brainchild based on my own life experience so, though I hope for it to be a profitable business, I am very tied to it emotionally. I'm happy to say that, to date, PrincessFreeZone.com has had almost 2000 visitors! And the amazing thing about the Internet is its uncanny ability to reach people across the globe. Because of some of the connections I've made with various organizations, specifically the non-profit organization, Pink Stinks which is based in London, I have had many visitors from other countries.
I believe PFZ has begun to gain a solid following from the website, Facebook, Twitter and just general word-of-mouth. There are so many people who are eager to see the way we market to girls change and there is evidence of this everywhere you look, but there is still a major gap when it comes to providing true choice, especially for girls. As a result, I recently posted PFZ on the site Kickstarter.com where fans of the brand can pledge as little as five dollars to further the goal of creating some tangible product to be placed in the right markets. Also, with so many news stories recently on bullying (cyber and otherwise), Super Tool Lula could not be more of a relevant character for today's times with a specific message to all children. Her story is one, I believe, that would work well as a book series among many other applications.
My hope is to continue on this journey and eventually find likeminded partners who can transform my property to an even broader audience in terms of materializing the brand. In the meantime, I continue to spread the word that all girls are not the same. Go PFZ!